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Uncategorized / 25.03.2021

The purpose of the competition analysis is to get to know both current and potential competitors in depth. This knowledge should be as broad as possible. It is worthwhile for it to cover all important aspects of running a business. The final stage of the competition analysis is drawing conclusions and incorporating the obtained results into the process of building a competitive advantage. Applications can be used to create, inter alia, market entry strategies, marketing, and sales strategies, or distribution plans. A properly conducted analysis also allows you to identify niche market areas. Thus, it can lead to building a long-term competitive...

ard549, Uncategorized / 31.10.2020

Culture is also understood in the context of material and non-material "creative" achievements of society or is associated with the issue of building identity. For over two decades, our understanding has expanded to another field - economics, and thus requires finding a suitable place in the economies of cities, regions and countries.The impulse for changes in the perception of culture (and art) came in the late 1990s from two parts of the world. First, in 1994, in Australia, the left-wing government of Paul Keating announced the creation of "Creative Nation" - a document describing cultural policy. It perpetuated the artificial,...

ARD514, Uncategorized / 27.10.2020

Terrence Vance Gilliam is an American-born British screenwriter, film director, animator, actor, comedian and former member of the Monty Python comedy troupe. Gilliam has directed 13 feature films, including Time Bandits (1981), Brazil (1985), The Adventures of Baron Munchausen (1988), The Fisher King (1991), 12 Monkeys (1995), Fear and Loathing in Las Vegas (1998), The Brothers Grimm (2005), Tideland (2005), and The Imaginarium of Doctor Parnassus (2009). The only "Python" not born in Britain, he became a naturalised British subject in 1968 and formally renounced his American citizenship in 2006. Gilliam was born in Minnesota, but spent his high school...

ARD 415 Ideas and Concepts, Uncategorized / 05.05.2020

My first self-portrait is a kind of map of my life. I have put here dates, events, people important to me, and all the elements that directly influenced my worldview, sensitivity, or aesthetics. All these elements in the form of paths, roads in different colors form a map. These tiny paths were at the same time a mental journey on the timeline of my life. IT'S HERE AND NOW. I created a map legend under the portrait. This map is not complete because there are some events in my life that are very personal and I do not intend to make them public....

ARD 415 Ideas and Concepts, Uncategorized / 26.04.2020

A long, long time ago, there was a wonderful land in the south where the sun could shine as much as it wanted. Beautiful trees were growing there, in which fairies lived, who, in gratitude for the warmth and light, showered those trees with flowers that smelled as beautiful as anything else in the world. One day, the sun said to these fairies: " For those wonderfully fragrant flowers that you conjure up for me every year, I will bring you bees, which of these flowers will conjure up fruits similar to me, and people will love you for these fruits...

ARD 415 Ideas and Concepts, Uncategorized / 31.03.2020

The Orton Effect name was created by its inventor, Michael Orton, from Vancouver Island, Canada. The first photographs of this type were made on film. The photographer created two slightly overexposed photos, one very sharp, using a large depth of field and the other, blurry, out of focus. Then the Canadian superimposed both photos on each other and combined in a slide. To make an Orton sandwich, it was necessary to use a tripod to make both photos identical. 1.sharp photo+2.blurry photo+3.result photo( source: Wikipedia ) Currently, this technique can be simulated in programs such as Adobe Photoshop or by using Gaussian...

ARD 415 Ideas and Concepts, Uncategorized / 24.03.2020

Paula Scher (born October 6, 1948, Washington, D.C.) By day, Paula Scher is a partner at the top New York design firm Pentagram, where she not only created the logo for Citibank but also works on numerous projects for clients that include the Metropolitan Opera, Microsoft and Bloomberg. On the side, she has turned her aptitude for design into an artistic endeavour of a different sort. Scher uses her spare time to create paintings of maps. Not simply abstract works, but pieces full of information. Scher first became interested in cartography at a young age, when her father first showed...

ARD 416 Media and Techniques, Uncategorized / 23.03.2020

We can consider the turn of the 19th and 20th century as the beginning of the history of posters. Improvement of lithographic technique contributed to the development of this branch of art. The main means of expression of the poster are: symbol, metaphor, allegory and visual sign and it can be considered one of the youngest areas of graphics. Its specificity is a direct impact on the casual viewer.The predecessor of the poster was a placard - printed information or advertising text created by a printer who selected the appropriate font and decorated the whole with an ornament. It took...

ARD 415 Ideas and Concepts, ARD 416 Media and Techniques, Uncategorized / 19.03.2020

Rosie is an artist of the young generation. Her selfies are extremely atmospheric and full of nostalgia. It uses a digital brush (photoshop) to create a mood and show the beauty of nature. Although only 23 years old, the Manchester, UK-based creative has been at the forefront of the movement of youthful, Flickr photographers who produce highly expressive images that venture into the surreal. With her captivating photos, Hardy has inspired the likes of Alex Stoddard and Phillip Schumacher. Since we last shared her work, the young photographer has enjoyed greater fame and recognition for her skill, even producing photos...