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ARD 414 Principles and Processes, Level 4 / 28.11.2019

Cindy Sherman (American, b. 1954) is widely recognized as one of the most important and influential artists in contemporary art. Throughout her career, she has presented a sustained, eloquent, and provocative exploration of the construction of contemporary identity and the nature of representation, drawn from the unlimited supply of images from movies, TV, magazines, the Internet, and art history. Working as her own model for more than 30 years, Sherman has captured herself in a range of guises and personas which are at turns amusing and disturbing, distasteful and affecting. To create her photographs, she assumes multiple roles of photographer,...

ARD 435 Visual Comunication / 21.11.2019

Contre-jour is a photographic technique in which the camera is pointing directly toward a source of light and an equivalent technique of painting. It was also used in paintings prior to its use in photography, where the shadows would fall to the left on the left, to the right on the right and forward in the lower centre. The edges of the subject would show surprising colour effects. Contre-jour produces backlighting of the subject. This effects usually hides details, causes a stronger contrast between light and dark, creates silhouettes and emphasizes lines and shapes....

ARD 435 Visual Comunication, Level 4 / 14.11.2019

The increasingly popular technique of lighting (photography), consisting of placing a delicately illuminated element (person, object) on a perfectly black background. The low-key technique is designed to show the drama and the appropriate, mysterious mood in the picture. The photograph shows only a selected, illuminated part of a given object emerging from the darkness (black background).When taking photos in the low-key technique, usually one light source is used placed sideways or behind the photographed object. This is to emphasize the contours of the object by placing the other areas in the shadow. The most important in this way of shooting...

ARD 414 Principles and Processes, Level 4, My Inspirations / 12.11.2019

A beautiful November Sunday was a walk around Liverpool. We visited the Tate Modern Art Gallery. Tate Liverpool was created to display work from the Tate Collection which comprises the national collection of British art from the year 1500 to the present day, and international modern art. The gallery also has a programme of temporary exhibitions. Until 2003, Tate Liverpool was the largest gallery of modern and contemporary art in the UK outside London. Pictured above (left) Andy Warhol Self Portrait, Opart Exhibiton (centre) and Keith Haring Exhibition. (right) Andy Warhol, Self-Portrait, 1986. Throughout his life, Warhol played...

ARD 450 History and Context, Level 4, Uncategorized / 11.11.2019

An excellent simple example of an artistic manifesto. source: tate..org.uk We want to celebrate the art of the past and present in its complexity and diversity, supporting artistic risktaking and deep scholarship. This will be shared with all our audiences: in our buildings, in exhibitions we tour, through works we loan and across our digital platforms. We believe access to art is a universal human right and we see our galleries as sites of creative learning. We want to champion the importance of making art and encourage people to explore the many ways in which art is created and to develop their own...

ARD 414 Principles and Processes, Level 4, My Inspirations / 10.11.2019

Jeffree Star - American youtuber, make-up artist, fashion designer, model and former singer. Hi also has its own cosmetics brand Jeffree Star Cosmetics. Jeffree runs a YouTube channel with over 15 million subscriptions. Fascinating and bold makeup experiments affect the artist's huge success. Undoubtedly, it is a rich source of inspiration source:jefffree star/instagram ...

ARD 414 Principles and Processes, Level 4 / 07.11.2019

Low key - photography technique based on choosing the right subjects with a predominance of saturated, dark tones. In this technique, the positive blackness scale is limited to shades of gray and deep black. Hard (or extra hard) and glossy paper are used to develop the photo. This technique is used primarily for photographs of dark objects, e.g. dark-skinned people, animals with black fur, or with intentions to show a gloomy mood. However, it can also be used to depict landscapes and architecture. It is important in this technique to choose lighting and exposure time so that the exposure is insignificant,...